Privacy Policy
Last updated: December 2025
This Privacy Policy explains how Luminli (“we”, “us”, “our”) collects, uses, and protects information when you visit https://luminli.com (the “Website”).
By using this Website, you agree to the practices described in this Privacy Policy.
1. Who We Are
Luminli is an independent beauty, skincare, makeup, and nail care content website focused on education, ingredient research, product comparisons, and problem-solving guides.
Website URL: https://luminli.com
Contact email: contact@luminli.com
We do not operate as an e-commerce store and do not sell products directly.
2. Information We Collect
2.1 Information You Voluntarily Provide
We may collect limited personal information when you choose to interact with the Website, including:
Your email address (for comments or contacting us)
Any information you voluntarily include in a message or comment
Providing this information is optional.
2.2 Automatically Collected Information (Usage Data)
When you visit the Website, certain non-personally identifiable information may be collected automatically, such as:
Internet Protocol (IP) address
Browser type and version
Device type
Pages visited
Date and time of visits
Referring URLs
Time spent on pages
This information is used solely to understand how visitors use the Website and to improve content quality and site performance.
3. Cookies and Tracking Technologies
3.1 What Are Cookies
Cookies are small text files stored on your device when you visit a website. They help websites function properly and provide insights into visitor behavior.
3.2 How We Use Cookies
Luminli uses cookies and similar technologies for the following purposes:
Basic website functionality
Analytics and performance measurement
Affiliate referral tracking (only after a user clicks a link)
We do not use cookies for:
Forced redirects
Automatic affiliate tracking
Pop-ups or pop-unders
Behavioral advertising without user interaction
3.3 Third-Party Cookies
Third-party services we use (such as analytics or affiliate partners) may place cookies on your device according to their own privacy policies.
You can control or disable cookies through your browser settings at any time.
4. Affiliate Disclosure and Affiliate Tracking
4.1 Affiliate Relationships
Luminli participates in affiliate marketing programs. This means that some links on the Website are affiliate links.
If you click an affiliate link and make a purchase, we may earn a commission at no additional cost to you.
Affiliate relationships help support the operation of the Website.
4.2 How Affiliate Tracking Works
Affiliate tracking:
Occurs only after a user voluntarily clicks an affiliate link
Uses cookies or similar tracking technologies
Does not activate automatically when viewing pages
We do not:
Inject affiliate cookies without clicks
Use invisible or misleading links
Modify third-party websites
Interfere with user navigation
4.3 Editorial Independence
Our recommendations are based on:
Ingredient analysis
Product research
Comparative evaluation
User feedback and experience
Affiliate partnerships do not influence editorial decisions.
5. Analytics and Performance Monitoring
We may use analytics tools (such as Google Analytics or similar services) to understand:
Which pages are most useful
How users navigate the Website
General traffic trends
Analytics data is aggregated and anonymized where possible and used solely to improve content and user experience.
6. Embedded Content and External Links
Articles on Luminli may include:
Embedded videos
Images
Social media content
Links to third-party websites
Embedded content behaves the same way as if you visited the external site directly. We have no control over and assume no responsibility for the privacy practices or content of third-party websites. We encourage users to review third-party privacy policies independently.
7. Data Sharing
We do not sell, rent, or trade personal data.
We may share limited data only with:
Service providers (analytics, hosting, security)
Affiliate platforms (for referral tracking only)
All data sharing is limited to what is necessary for Website functionality and performance.
8. Data Retention
Comments and related metadata may be retained indefinitely for moderation purposes
Usage and analytics data may be retained for internal analysis
Personal data is retained only as long as necessary for its intended purpose
9. Your Privacy Rights
Depending on your location, you may have rights under applicable privacy laws, including:
The right to access personal data we hold about you
The right to request correction or deletion of your data
The right to object to certain data processing activities
To exercise your rights, contact us at contact@luminli.com.
10. California Privacy Rights (CCPA)
If you are a California resident, you have the right to:
Know what personal data is collected
Request deletion of personal data
Opt out of the sale of personal data (we do not sell data)
We do not discriminate against users who exercise privacy rights.
11. European Economic Area (GDPR)
If you are located in the EEA:
Our lawful basis for processing data includes consent and legitimate interest
You have the right to lodge a complaint with a supervisory authority
12. Data Security
We take reasonable technical and organizational measures to protect information collected through the Website. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.
13. Children’s Information
Luminli is not directed toward children under the age of 16.
We do not knowingly collect personal information from children.
If you believe that a child has provided personal data, please contact us and we will remove it.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Updates will be posted on this page with a revised “Last updated” date.
Continued use of the Website after changes indicates acceptance of the updated policy.
15. Contact Information
If you have any questions about this Privacy Policy or data practices, contact us at: